Description: Doing Survey Research : A Guide to Quantitative Methods, Hardcover by Nardi, Peter M., ISBN 1138043389, ISBN-13 9781138043381, Like New Used, Free shipping in the US Doing Survey Research is intended for students who want to learn how to conduct quantitative studies for a project in an undergraduate course, a graduate-level thesis, or a survey that an employer may want completed. This brief, practical textbook prepares students to conduct their own survey research and write up the results, as well as read and interpret other people's research. It introduces survey design with data analysis and interpretation. And it is for those who need to understand and critically interpret survey research found in scholarly journals, reports distributed in the workplace, and social scientific findings presented online in the media, on a blog, or in social media postings. Essential new updates to this edition include coverage of Big Data, Meta-Data Analysis, and A/B testing methodology—methods used by big corporations like Netflix and Amazon.
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Book Title: Doing Survey Research : A Guide to Quantitative Methods
Author: Nardi, Peter M.
Language: english
